Emotional Intelligence Dan Bias Perilaku Terhadap Keputusan Trading Saham Generasi Milenial

Rahman, Arista Widya (2024) Emotional Intelligence Dan Bias Perilaku Terhadap Keputusan Trading Saham Generasi Milenial. Skripsi thesis, Universitas Kadiri.

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Abstract

This study analyzes the influence of Emotional Intelligence (EI) and Behavioral Bias on stock trading decision-making among millennial investors. Data was collected through an online survey of 100 investors using the Bibit platform and analyzed using multiple linear regression with SPSS 26. The results indicate that Emotional Intelligence and Behavioral Bias have a significant impact on stock trading decisions, with a determination coefficient of 76.5%. These findings highlight the importance of psychological factors in trading decision-making among millennials. Understanding and improving Emotional Intelligence and reducing Behavioral Bias can help enhance the quality of stock trading decisions, thereby contributing to long-term financial success. This study recommends education and training to increase awareness of Emotional Intelligence and manage behavioral biases in stock trading. Keywords: Emotional Intelligence, Behavioral Bias, Stock Trading, Bibit Platform

Item Type:	Thesis (Skripsi)
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions:	Fakultas Ekonomi > Prodi Manajemen S1
Depositing User:	NR Nurul Huda
Date Deposited:	23 May 2025 08:12
Last Modified:	23 May 2025 08:12
URI:	http://repository.unik-kediri.ac.id/id/eprint/783

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