The Role of Social Media as a Platform for Education and Promotion of Children's Oral Health in the Community

Bibi, Dewi Anggreani The Role of Social Media as a Platform for Education and Promotion of Children's Oral Health in the Community. (Unpublished)

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Abstract

Children's oral health is a critical issue that requires special attention from parents and the community. With the increasing use of social media, these platforms have great potential as a tool for health education and promotion. The purpose of this study is to analyze the effectiveness of social media as a platform for educating and promoting children's oral health at the community level.This study used a qualitative method with a case study approach. The subjects of the study were parents and community health workers in a community development area of the Faculty of Dentistry, Universitas Kadiri. Data were collected through in-depth interviews and participatory observation of social media usage as a medium for disseminating children's oral health information. Thematic analysis was employed to identify patterns and themes from the qualitative data. The results of this study showed that social media plays a significant role in increasing parents' knowledge and awareness of the importance of children's oral health. The success was supported by the interactive features of platforms such as WhatsApp and Instagram, which enabled direct engagement and question-and-answer sessions. Content that was visual, simple, and culturally relevant garnered the most engagement. Challenges included limited digital literacy among some community members and the need for continuous content creation to maintain interest. Social media can be an effective and scalable tool for the education and promotion of children's oral health in the community. The study recommends the development of engaging and easy-to-understand educational content, as well as providing training for community health workers to optimize the use of social media platforms. Future research should explore a mixed-methods approach to quantify the impact of these interventions on clinical oral health outcomes. Keywords: Social Media, Education, Health Promotion, Pediatric Dentistry, Community

Item Type: Article
Subjects: R Medicine > RK Dentistry
Divisions: Karya Dosen > Fakultas Kedokteran Gigi
Depositing User: Unnamed user with email rio.mahardiko@gmail.com
Date Deposited: 09 Aug 2025 10:11
Last Modified: 09 Aug 2025 10:14
URI: http://repository.unik-kediri.ac.id/id/eprint/914

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