Pengaruh Kemudahan, Keamanan, dan Kepercayaan Platform Investasi terhadap Minat Investasi Mahasiswa/i di Jawa Timur (Studi Kasus Mahasiswa/i di Provinsi Jawa Timur)

Hariyati, Alma (2025) Pengaruh Kemudahan, Keamanan, dan Kepercayaan Platform Investasi terhadap Minat Investasi Mahasiswa/i di Jawa Timur (Studi Kasus Mahasiswa/i di Provinsi Jawa Timur). Skripsi thesis, Universitas Kadiri.

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Abstract

This study aims to analyze the influence of ease of use, security, and trust in investment platforms on the investment intention of students in East Java Province. A quantitative survey approach was employed. Data were collected through an online questionnaire distributed to 97 student respondents from various universities in East Java. Purposive sampling was applied. The research instruments were tested and multiple linear regression analysis was conducted using SPSS version 24. The results indicate that ease of use, security, and trust collectively have a significant effect on investment intention. These findings reveal that convenient access, robust security, and user trust are the principal factors driving students’ willingness to invest through digital platforms. Keywords: Ease of Use, Security, Trust, Investment Intention, Students

Item Type: Thesis (Skripsi)
Subjects: H Social Sciences > HB Economic Theory
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Fakultas Ekonomi & Bisnis > Prodi Ekonomi Pembangunan S1
Depositing User: Unnamed user with email rio.mahardiko@gmail.com
Date Deposited: 11 May 2026 03:44
Last Modified: 11 May 2026 03:44
URI: http://repository.unik-kediri.ac.id/id/eprint/1165

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