Putri, Diva Ayu Sagita (2024) Analisis Motivasi Ecopreneur Dalam Menciptakan Green Economy Pada Umkm Desa Wisata Jambu Kediri. Skripsi thesis, Universitas Kadiri.
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Abstract
The potential for the green economy developed by eco-entrepreneur is an activity that leads to environmental sustainability. Ecopreneur motivated by creating environmentally friendly business practices and implementing sustainable business innovation. This research aims to analyze the motivation of the Jambu tourist village in achieving green economy, as well as the obstacles and strategies found in this tourist village. The results of this research show that the motto and principles of the Jambu tourist village are able to make this tourist village more advanced. Lack of technology to overcome the unpredictable weather and fruit season is an obstacle. The Jambu tourist village strives to meet consumer needs for fruit. Apart from that, innovation and consistency continue to be developed in this tourist village to ensure its growth and increase its recognition among the wider community. Keywords: Ecopreneur, Green Economy, Tourism Village
| Item Type: | Thesis (Skripsi) |
|---|---|
| Subjects: | H Social Sciences > HC Economic History and Conditions |
| Divisions: | Fakultas Ekonomi > Prodi Ekonomi Pembangunan S1 |
| Depositing User: | NR Nurul Huda |
| Date Deposited: | 24 May 2025 05:51 |
| Last Modified: | 24 May 2025 05:51 |
| URI: | http://repository.unik-kediri.ac.id/id/eprint/806 |
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